August 18, 2019
Is Your Product Packaging Resonating with Millennials?
As of this year, millennials surpassed the Baby Boomers as the largest living generation in the U.S., as well as throughout many countries/markets around the…
July 20, 2019
Visual and Structural Design: How to Balance Both Requirements in Product Packaging
There’s more than meets the eye when it comes to a finalized product packaging design today. From structural concerns, to the visual, aesthetical presentation…
May 22, 2019
Greener Consumer Trends – Why Companies Need to Adapt Ecofriendly Products & Packaging
Just as Steve Jobs so aptly said before he passed away, “packaging can create a story.” Humans want to be fed a story; we want to feel something in our hearts…
April 25, 2019
The Top 5 Benefits of Using Digital Packaging Mockups
As a business owner, after you go through the work of creating a product, designing a prototype, perfecting the product, and bringing it to market, there is…